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How Emojot’s CXM Solution Helped a Clothing Manufacturer Improve Customer Satisfaction in Real-time

Introduction B2B organizations must prioritize ensuring customer satisfaction to identify and address any issues, in order to maintain a positive relationship. A top clothing manufacturer that collaborates with major global clothing brands needs to assess their customers’ satisfaction level regarding the provided services. The company faced a challenge where a traditional survey would not suffice as it tends to tire out participants and does not meet the organization’s high user experience standards. Additionally, the company sought to view the survey results in real-time with intricate analytics and text analysis. The Solution The clothing manufacturing company’s challenge was effectively addressed by…

5 Reasons Why Employee Engagement Surveys Need to be an Ongoing Process

While many organizations may realize the importance of employee engagement, it appears that they continue to achieve little in the way of improving it. In fact, a 2017 report released by Gallup shows that only 33% of U.S. employees feel engaged. If that isn’t bad enough, the worldwide engagement rate is even lower – a dismal 15%. So why is this so low? While there are many factors at play, one major contributing factor is that the surveys used to measure engagement are infrequent and often very generic. That being said, let’s look at five reasons why employee engagement surveys…

Why is Voice of Employee (VoE) Important?

Do you remember the good old days when you were bossed around by your parents, teachers and even siblings who think they are know-it-alls? As kids growing up, we had all sorts of rules and regulations, right? Do your homework, be at the dinner table when you are told, don’t eat too much of chocolates, do your chores…the list goes on. Similarly, we have guidelines at our workplaces (advanced versions obviously). Guidelines such as getting to meetings on time, making sure we meet our work deadlines and so on. As your good, mediocre or bad working days go by, I…

What are the Critical Drivers of Employee Engagement?

The concept of understanding that employee engagement is the key to drive productivity, reduce employee turnover and boost innovation is arguably one of the critical challenges most organizations face today. A study conducted by MSW Research and Dale Carnegie Training explored key drivers of employee engagement out of which they found out that only 29% of employees are fully engaged while 26% employees remain disengaged. In addition, the study discovered that there are three key drivers that affect employee engagement amidst other factors. 1. Relationship with Supervisor/Manager: As you might be familiar with the statement, ‘People don’t leave jobs, they…

Implementing a Voice of Employee (VoE) Program

Founder of the Virgin family of corporations, Sir Richard Branson has been quoted as saying, “The best way to take care of your customers is to take care of the employees who take care of your customers.” As per Branson happy employees will result in good customer service, this will help companies thrive in business. Employee retention and training is a key part of successful business. Low employee retention will result in loss of corporate memory, cost in training a new employee and reducing work efficiency. Training a new employee will cost three times as much as retaining an employee.…